Privacy Policy

Your privacy matters to us. This Privacy Policy explains what information we collect when you visit our website, how we use it, and what choices you have. We use Google Analytics and Microsoft Clarity to help us understand how visitors interact with our site.

1. Information We Collect

We collect two types of information:

Information You Provide Directly

If you fill out a contact form, sign up for a newsletter, or otherwise submit information through our site, we collect what you provide (such as your name and email address).

Information Collected Automatically

When you visit our website, certain data is collected automatically through cookies and similar tracking technologies, including:

• Your IP address (anonymized where applicable)

• Browser type and version

• Device type and operating system

• Pages visited and time spent on each page

• Referring URL (where you came from)

• Clicks, scrolls, and mouse movements (via Microsoft Clarity)

• Session recordings and heatmaps (via Microsoft Clarity)

2. Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to collect information about how visitors use our site. This data is used to compile reports and help us improve the website.

Google Analytics may collect:

• Pages viewed and navigation paths

• Time on site and bounce rate

• General geographic location (country or city level)

• Device and browser information

• Traffic sources

The data collected by Google Analytics is processed and stored by Google in accordance with their Privacy Policy. You can learn more at:

Google Privacy Policy: https://policies.google.com/privacy

Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout

We have enabled IP anonymization in Google Analytics, meaning your full IP address is never stored.

3. Microsoft Clarity

We use Microsoft Clarity, a behavioral analytics tool provided by Microsoft Corporation. Clarity helps us understand how users interact with our site by capturing session recordings, heatmaps, and click/scroll data. This allows us to identify usability issues and improve the user experience.

Microsoft Clarity may collect:

• Mouse movements, clicks, and scrolling behavior

• Session recordings (video playback of your visit)

• Heatmap data showing where users click most often

• Technical data such as browser type and device information

Microsoft Clarity uses cookies and may share data with Microsoft. Personal identifiers (such as names or email addresses) are not intentionally captured through Clarity. You can review Microsoft's privacy practices at:

Microsoft Privacy Statement: https://privacy.microsoft.com/en-us/privacystatement

Microsoft Clarity Documentation: https://learn.microsoft.com/en-us/clarity/

4. Cookies

Our website uses cookies, which are small text files placed on your device to help the site function and to collect usage data. The cookies used by Google Analytics and Microsoft Clarity are analytics cookies; they do not personally identify you on their own.

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored on your device

• Block cookies from specific or all websites

• Delete cookies that have already been stored

Please note that disabling cookies may affect how some features of this website work.

5. How We Use the Information

The information collected through Google Analytics and Microsoft Clarity is used to:

• Understand which pages are most popular and how users navigate the site

• Identify technical issues or confusing layouts

• Measure the effectiveness of content and features

• Make improvements to the overall user experience

We do not sell, trade, or share your personal information with third parties for marketing purposes.

6. Data Retention

Google Analytics data is retained for 26 months by default, after which it is automatically deleted. Microsoft Clarity retains session data for 30 days. You can adjust Google Analytics data retention settings via the Google Analytics opt-out tool linked above.

7. Your Rights

Depending on where you live, you may have certain rights regarding your personal data and can opt out of using this site.

8. Do Not Track

Some browsers send a "Do Not Track" signal. Our website does not currently respond to Do Not Track signals, but you can opt out of analytics tracking using the tools provided above.

9. Children's Privacy

This website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this document. We encourage you to review this policy periodically to stay informed about how we protect your information.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please reach out to us:

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